Emerging Aotearoa Talents: Haan808

The Sound of Aotearoa: Haan808 and the Rise of DJ Culture in New Zealand

Earlier this month, a study announced that being a DJ has emerged as the number one dream career in Aotearoa New Zealand, reflecting the nation’s deep-rooted love for dance and electronic music. But the phenomenon of DJ culture in New Zealand is far from new. Long before the digital age captivated millennials and Zoomers alike, Kiwis were weaving electronic beats into the fabric of their local music scene.

Haan808: A Kiwi Pioneer in Electronic Music

One of the most notable figures in this burgeoning scene is Haan808, an accomplished electronic producer who has been captivating audiences for over a decade. His unique sound, often described as “atmospheric bass,” is a global staple that has reverberated across stages in Australia, Canada, Europe, and the US. Having toured alongside giants like Diplo, Mr. Carmack, and Alison Wonderland, Haan808 has carved out a name for himself that resonates deeply within the electronic music community.

After a period of reflection during the COVID-19 pandemic, Haan808 is now stepping back into the spotlight. Based in Tāmaki Makaurau Auckland, he is embarking on a thrilling new creative chapter, reigniting his passion for producing music that speaks to the heart and soul of his listeners.

A New Release: “Talk About It”

This week, Haan808 released his latest single, “Talk About It,” a track he describes as a true testament to his capabilities as an artist. “It’s atmospheric, bass-heavy, 140 joint, vocal chops, and groovy drums,” he explained to Rolling Stone AU/NZ. In his opinion, it embodies everything one could want in an electronic track. The single serves as a vibrant glimpse into his forthcoming EP, set to be released soon via MONTA Records.

Evolution of Sound: Embracing UKG

Haan808’s musical journey has not only been about establishing his sound but also embracing influences from various genres. Recently, he has found himself drawn to UK Garage (UKG), a style that is currently enjoying a resurgence. “It’s definitely popular at the moment, but it’s something I’ve been making on the low for years and years,” he admits. Over the past couple of years, he has evolved his sound while remaining authentic to his roots, hoping listeners will appreciate the new direction as much as he enjoys creating it.

The Path to Recognition

Haan808’s career has been dotted with impressive milestones. From touring the States at the ripe age of 21 to sharing stages with globally recognized artists, each experience has shaped his musical identity. One standout moment was when one of his tracks received airplay on BBC Radio 1Xtra, an early indicator of his potential that set the stage for future accolades. As he continues to perform at festivals and collaborate with other artists, Haan808’s journey is just beginning.

Musical Influences: A Multicultural Mosaic

In discussing his musical upbringing, Haan808 reflects on the vibrant tapestry of influences that shaped him. With an Iranian father and a Pakistani mother, the soundscape of his childhood was rich with cultural diversity. “Music was the center point for most environments,” he notes, explaining how the eclectic mix from his home life, coupled with Western music from his peers, contributed to his diverse sonic palette.

While he finds it challenging to pinpoint specific influences due to the varied styles he has enjoyed throughout his life, he cites an array of artists ranging from Mr. Carmack to Linkin Park as pivotal in shaping his sound. This blend of influences has allowed him to forge a unique identity in an increasingly competitive industry.

The Kiwi Advantage: Cultural Blend and Freedom

Growing up in New Zealand, Haan808 cherishes the cultural blend that defines the nation. Having moved several times throughout his childhood, he relished the freedom to explore his interests and hone his craft. “The best thing by far was the freedom,” he says, expressing gratitude for the opportunities New Zealand afforded him. This freedom to fail and try again has been instrumental in his artistic development.

Traits for Success: Authenticity and Individuality

In a landscape where accessibility to music production tools is ubiquitous, Haan808 emphasizes the importance of being true to oneself, especially when navigating the music industry. “Being real is absolutely key!” he asserts. This authenticity not only helps in promoting oneself but also fosters a connection with fans, allowing artists to build meaningful relationships.

Describing His Sound: “Atmospheric Bass”

When asked how he would describe his music to potential fans, Haan808 encapsulates his sound perfectly: “Just some good electronic goodness.” He strives to create tracks that offer something unique—an amalgamation of genres and influences that aims to melt listeners’ ears. His self-styled label of “atmospheric bass” captures both the essence and complexity of his sound, resonating deeply with those who listen.

Looking Ahead: Goals for 2026 and Beyond

As Haan808 looks toward the future, he has clear visions and goals. With the upcoming EP’s release on MONTA Records and international gigs on the horizon, he aims to continue his passion for music and the freedom to express himself creatively. “The more I try to pinpoint something and really force myself to do it, the more I want to have freedom,” he states, emphasizing that his primary focus remains on making music that brings joy and resonates with listeners.

In sum, Haan808 is not merely a product of a thriving electronic music scene; he is a pivotal force, shaping the future of not just New Zealand’s sound but carving out a place for himself on the global stage. As he advances into this new chapter, his journey illustrates the power of authenticity, cultural diversity, and a relentless passion for music.