Apple Music Welcomes Tomorrowland to Its Club Live Series
Apple Music has elevated the world of electronic music by announcing a significant partnership with Tomorrowland Belgium, one of the most renowned music festivals globally. This collaboration allows the festival to become an integral part of Apple Music’s new live streaming initiative, Club Live, which aims to immerse listeners in real-time celebrations of dance music culture.
The Essence of Tomorrowland
Tomorrowland, celebrated for its vibrant atmosphere and eclectic lineups, takes place every year at De Schorre in Boom, Belgium. Since its inception in 2005, the festival has evolved into a global phenomenon, attracting around 400,000 attendees from over 200 countries. It features a broad spectrum of performers, from chart-topping superstars to innovative underground artists and emerging talents. This diversity is a hallmark of Tomorrowland, making it a mecca for electronic music enthusiasts.
The Club Live Initiative
The Club Live series debuted with the Electronic Daisy Carnival (EDC) in Las Vegas and has continued to expand its offerings through various venues, culminating in the partnership with Tomorrowland. This new collaboration will allow fans around the world to experience select performances from the festival. Apple Music Club Radio will stream live audio from six different stages for free across the weekend.
In addition to the live broadcasts, Apple Music subscribers can enjoy select sets on-demand in Spatial Audio. This innovative audio technology provides an immersive listening experience that enhances the rich sounds typically found at live festivals.
A Statement from Apple Music
Stephen Campbell, the Global Head of Dance, Electronic Music, and DJ Mixes at Apple Music, emphasized the significance of Tomorrowland in the dance music community, stating: “Tomorrowland is one of the most iconic festivals in the world and a defining global gathering for dance music culture.” This partnership allows Apple Music to connect fans with the festival’s energy and creativity, bringing world-class performances to a global audience in real time.
Innovative Technology Behind the Broadcasts
The technology that enables Club Live leverages the powerful capabilities of Apple Music’s DJ Mix program, highlighted by Shazam’s identification features. This combination allows for licensed live DJ broadcasts at an unprecedented scale. The approach ensures that all mixes are cleared, tracked, monetized, and compensated appropriately, creating a sustainable model for connecting top dance floors to interested listeners worldwide.
Future of Club Live
Future Club Live sessions are set to roll out regularly, covering various clubs, festivals, and even Apple Music’s studios. These broadcasts will not only spotlight established veterans of the scene but also nurture emerging voices, contributing to a growing archive of unique live dance music performances tailored to Apple Music’s editorial mission.
Fans eager to participate can tune in for free on Apple Music Club to access the live streams and enjoy audio on-demand with an Apple Music subscription once the live shows conclude.
What’s Next?
Fans can expect more details regarding upcoming Club Live broadcasts, artist lineups, and performance schedules soon. Apple Music continues to redefine the digital landscape of music concerts by making exhilarating live performances accessible to a global audience, regardless of geographic barriers.
Mark your calendars for July 17-19, as Tomorrowland, in partnership with Apple Music, invites you to a weekend packed with electrifying performances. Live audio broadcasts will commence at 3 PM CET, giving fans the chance to experience the festival like never before. For those unable to tune in live, rebroadcasts of the previous day’s sets will be available throughout the weekend.
Excitingly, listeners can also enjoy live DJ mixes on-demand in premium Spatial Audio after the broadcasts, enhancing the festival experience even further.
For updates and more information, head over to Apple Music Club. Additionally, download assets related to the event here to immerse yourself in all things Tomorrowland this July!
