Ultra Records Welcomes Carlos Alcala as Director of A&R
Over the past three decades, Ultra Records has carved out a prestigious reputation in the realm of dance and electronic music. A powerhouse label known for its innovative approach and commitment to quality, Ultra is excited to announce a significant addition to its team: Carlos Alcala, who will now serve as the Director of A&R. This move not only highlights Ultra’s commitment to nurturing talent but also positions the label to continue influencing the electronic music scene on a global scale.
Carlos Alcala: A Rising Star in A&R
Carlos Alcala comes with a wealth of expertise, backed by over ten years of experience in the A&R space. His journey has taken him from the heart of New York’s dance music culture to the vibrant scene in Los Angeles. Alcala is passionate about identifying the next big trends in dance music and breaking records that resonate with audiences worldwide. Recognized for his keen instinct when it comes to hits, Alcala is known not only for his talent-spotting prowess but also for the solid relationships he cultivates with artists. His relentless drive translates into a vision aimed at revolutionizing the electronic music landscape.
A Record of Success
Before joining Ultra Records, Alcala played a pivotal role in revitalizing Thrive Music, which experienced a renaissance after its relaunch in 2015. His innovative approaches drew attention to fresh, forward-thinking talent while also helping to create tracks that made waves on club floors and streaming platforms alike. Beyond his knack for discovering talent, Alcala’s ability to build trusted relationships with artists has set him apart in the competitive world of A&R.
Collaborations with Top Artists
Throughout his career, Alcala has partnered with both emerging stars and established icons such as Tiësto, Kaskade, ACRAZE, Wuki, and Gudfella. His work extends beyond merely signing artists; it’s about guiding their creative journeys, identifying breakout tracks, and building sustainable careers in a fast-evolving genre. Alcala’s contributions can be seen in several high-profile projects, including the global hit “Do It To It” by ACRAZE, which has garnered over a billion streams and transformed into one of the defining dance records of its time. Additionally, his collaboration with Wuki has been instrumental in expanding the artist’s reach on major digital streaming platforms, radio airwaves, and festival stages worldwide.
Words from the Leadership
David Waxman, President of Ultra Records, expressed enthusiasm about Alcala’s appointment, indicating, “Carlos has a great reputation, and his relationships run deep from his 10+ years of experience in dance music. That’s why I’m glad to have him on board as A&R director at Ultra Records.” Waxman’s confidence in Alcala highlights the label’s commitment to maintaining its edge in an ever-competitive industry.
Alcala’s Vision for Ultra Records
In his own words, Alcala reflects on his new role with enthusiasm: “Ultra is one of the most iconic dance music labels in the world, and I’m honored to help carry its legacy forward while continuing to push boundaries and shake things up. It’s an honor to work alongside David, whom I’ve long admired and deeply respected for what he and the label have done for dance music.” This sentiment speaks volumes about his commitment not only to uphold the label’s legacy but also to innovate and inspire within the industry.
As Ultra Records moves forward with Carlos Alcala at the helm of A&R, the expectation for fresh sonic landscapes and dynamic artist collaborations is palpable. His proven track record promises exciting developments as he endeavors to navigate and redefine the future of dance and electronic music.
Explore Ultra Records
For an immersive experience and to keep up with the latest from Ultra Records, check out their Spotify Playlist – Best of Ultra Records 2025, showcasing the vibrant soundscape the label is set to continue curating.
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Stay tuned for more updates as Carlos Alcala begins this exciting chapter at Ultra Records, paving the way for the next generation of dance music talent.
